Harrison Store
Paid Ads on a Small Budget
About:
Harrison Store is an apparel e-commerce brand selling t-shirts and fashion items, focused on making every ad dollar deliver measurable return through targeted Facebook campaigns.
Services:
The Challenge
Harrison Store is an apparel e-commerce brand selling t-shirts and fashion items. With a limited ad budget, they needed Facebook ad campaigns that delivered measurable return — not just impressions and likes. The challenge was to make every dollar work by targeting the right audience with the right creative.
The Approach
We designed and managed two targeted Facebook ad campaigns over March 2025.
Campaign 1 — T-shirt Sales ($97.56 spend): targeted warm audiences with interest-based and lookalike segments; product-focused creative highlighting t-shirt designs and value; optimized for purchase conversions.
Campaign 2 — New Polo Sales ($38.35 spend): seasonal angle targeting Eid shoppers; fresh creative assets (product mockups, lifestyle imagery); same purchase-optimization strategy.
Results
- T-shirt campaign: 4.10x ROAS on $97.56 spend, 142 purchases, 2,618 link clicks
- Polo campaign: 4.61x ROAS on $38.35 spend, 43 purchases, 1,284 link clicks
- Combined: ~4.25x ROAS on $135.91 spend, 185 purchases, 3,902 link clicks, 133,712 reach, 283,348 impressions
Strong proof that effective targeting and quality creative can generate real revenue even on a modest budget.
What Our Client Says
Contact Us
Build Your Online Presence That Converts
Book a free 30-minute call.
No pitch. Just a conversation about what you need.