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360 Degree Turnaround Coaching

A Complete Digital Presence for a Marriage & Relationship Coach

About:

Jenet Russell is a marriage and relationship coach with over a decade of experience, leading 360 Degree Turnaround Coaching from Ajax, Ontario — helping couples restore trust, renew love, and rekindle joy.

The Challenge

Jenet Russell is a marriage and relationship coach with over a decade of experience and a new practice — 360 Degree Turnaround Coaching. She needed a complete digital presence from scratch: a brand identity, a professional website, a social media engine, and an e-book store. The audience is emotionally engaged (couples seeking help, individuals in relationships), so every touchpoint needed to feel calm, grounded, and trustworthy — never salesy.

The Approach

We built the brand from the ground up — starting with the visual identity and working through every layer of digital presence.

Brand identity: logo suite (color, dark, light, icon mark) in SVG/PNG/AF formats; color system (teal #2D5653, cream #FFEFB2, warm surfaces); Comfortaa brand typeface; full brand guidelines PDF + Affinity Designer source; 31 custom coaching icons.

Website: 12 custom-designed pages; WooCommerce e-book store with 2 published titles; HubSpot CRM integration (form capture, booking, 154 past clients imported); MailerLite email automation; full design system with 12 global colors.

Social media engine: 12 posts/month across Facebook, Instagram, and LinkedIn; 24+ custom Affinity Designer templates; content pillars — Communication, Trust Restoration, Conflict Resolution, Emotional Awareness; calm, grounded, compassionate brand voice; 6 months of consistent content (Feb–Jul 2026).

E-book publishing: WooCommerce store with payment gateway and secure PDF delivery; 2 e-books published and selling (Building Bridges, Beyond the Wedding at $10 each); 11+ more titles in the pipeline.

Results

  • Facebook page views (Jan–Jul 2026): 35,006
  • Instagram posts: 45
  • Facebook unique viewers: 27,937
  • Facebook post reach: 11,915
  • Facebook link clicks: 87
  • Top post (FB): 34,055 views — book announcement, organic viral
  • Influential Woman 2026: Awarded April 2026
  • Brand asset count: 200+ files delivered

What Our Client Says


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